Coaching Unlimited, Inc.
“Jim Haley’s unique approach to coaching has proven to be effective for athletes, individuals and corporations. He has a keen insight that allows you to gain confidence in yourself, properly set your goals
and measure your progress.”
Billie Jean King
Owner of Coaching Unlimited, Inc., Jim Haley is a full-time High Performance Coach specializing in Executive, Life, and Sport Coaching. Using the performance and communication science of Neuro- Linguistic Programming (NLP), and his extensive experience as a highly effective business leader, Jim has developed a unique form of coaching to help clients maximize their performance quickly and easily. His television appearances include OCN and KOCE.
As an Executive Coach, Jim provides companies with a wide variety of business trainings including: leadership and communication training, customer service and sales training, roles and goals specification, systems and process alignment, and project management. He specializes in helping companies develop their business: Vision, Mission, Structure, and Strategy. His past and current clients include: State Farm, The American Golf Corporation, Chevron, Saddleback Publishing, the Law Offices of George Hannen, Serenity Wellness Center, and Pacifica Orthopedics.
Change, the Necessary Ingredient for Improving Performance
Improving performance in life, business, or sport, always involves the process of change. In fact, it is the most important ingredient. The premise that I use when coaching is, “if you are not getting what you want, then you need to change what you are doing.” If a person does the same thing over and over again, and expects a different result, they will always be disappointed. Change is absolutely necessary in order to get a new and better result (improved performance).
What is Coaching?
Generally speaking, coaching is the process of helping people and teams perform at the peak of their abilities. It involves bringing out people’s strengths and helping them to overcome perceived barriers in order to achieve their personal best and operate effectively within the context of a team or family. Therefore, effective coaching requires an emphasis on both task and relationship.
Levels of Coaching
Given its long time and close relationship with sport, the art of coaching is often times associated with the development of physical skill only. In truth, today’s coaches must be well versed and trained to deal with clients at multiple levels of learning and change. In ascending order, these levels include: environment, behavior, capabilities, values and beliefs, identity, and spirit.

